WHAT I DO
Global Commercial Leader
AI strategy, GTM redesign, and capability building for boards and CEOs.
Cameron Partridge is a globally recognized AI strategy consultant and commercial strategist, based in Australia and working across APAC, the US, and beyond.
He helps boards, CEOs, and investors design AI-native commercial systems that integrate brand, go-to-market, operations, and technology — building lasting AI capability within businesses while driving growth, efficiency, and resilience.
Cameron has partnered with OpenAI, Meta, Google, and Microsoft to shape next-generation AI models and commercial strategies. He believes the companies that thrive will be those that embed AI capability across leadership and workforce levels to create long-term competitive advantage.
CAREER
Areas of Expertise
Cameron Partridge is a globally recognized AI strategy consultant and commercial strategist with a proven record of transforming organisational capability and building powerful growth engines. He combines inside-enterprise leadership with direct experience alongside frontier AI firms like OpenAI, Meta, Google, and Microsoft.
An award-winning, globally experienced leader, he has delivered over $1B in operational benefits through AI adoption, GTM redesign, and marketing transformation.
He has held senior roles across PE-backed firms, scaleups, and Fortune 50 companies — including serving as CMO at Invisible Technologies, ranked the Inc. 5000 #2 fastest-growing AI company in North America (2,342% growth), and recent unicorn ($2BN valuation).
Cameron has:
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Scaled revenue in one of the world’s leading AI startups from $35M to $190M ARR in under two years.
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Directly contributed to unicorn valuation of Invisible (from <$50m to >$2BN)
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Delivered $1B+ in operational benefits
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Partnered with OpenAI, Meta, Google, and Microsoft
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Built AI capability within enterprises and scaleups Worked across organizations from 10 > 300,000+ employees
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Rebranded Fortune 50 companies and launched completely new brands.
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Led across public, private, and PE/VC-backed companies at board, executive, and operational levels.
2023 – Present
Chief Marketing Officer/
Invisible Technologies
Invisible's unique AI Process Platform combines elite global human expertise, cutting-edge technology, and deep institutional knowledge to transform complex processes at scale for the world's most innovative companies like DoorDash and Walmart. Trusted to train 80% of leading AI models – including working with OpenAI, Apple, Microsoft, AWS, Meta, and NVIDIA.
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Drove profitable hypergrowth: 4x revenue ($35m to $140m), 5.5x ARR ($190m) Clients: OpenAI, NVIDIA, Apple, Microsoft, Expedia, Wayfair.
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#2 Fastest-Growing AI Company 2024 (Inc. 5000). #61 Fastest Growing Technology Company 2024 (Deloitte)
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Played a major role in securing a $2BN valuation and unicorn status
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Scaled organization from 100 to 400 headcount
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Secured tier-1 media coverage (Wall Street Journal, Forbes, Business Insider, The Information)
2020 – Present
Founder/
HydraBlackline / A Simple Union
HydraBlackline is an AI capability-building and delivery firm focused on helping enterprises, governments, and institutions compete globally.
The firm combines executive strategy, workforce enablement, and applied AI systems to ensure knowledge sticks, pilots succeed, and businesses reduce reliance on traditional consultancies.
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A Simple Union was a US marketing consultancy leveraging global network across brand, content, performance, and growth marketing to deliver creative, data-driven strategies for clients in: advertising agencies, financial services, fintech, and energy.
2019 - 2021
Head of Brand & Marketing, Americas/
Macquarie Group
New York, NY
Global financial group and #1 climate finance and infrastructure investment manager globally (AUD$1 trillion AUM, AUD$7BN+ Revenue)
Regional marketing leader responsible for marketing strategy, brand, content, social media, sponsorships, digital, design, analytics for group and portfolio companies in North & Latin America.
2017-2019
Integrated Brand Director/
BBDO
New York, NY
Clients incl. ExxonMobil, Ford
2013-2016
Head of Digital Marketing/
GE Capital
Melbourne, Australia
Regional lead for one of the world’s oldest and most successful multinational conglomerates.
Multi-brand responsibility: GE Capital (commercial/fleet/equipment finance) + GE Money (credit card/loans/insurance)
pre 2013
Others/
Global
Reach out to learn more
WORK EXPERIENCE
EDUCATION
MBA, IESE Business School, Barcelona, Spain
International Exchange Program
#1 ranked MBA in Europe (FT)
#2 ranked MBA Globally (FT)
Graduated 2012
GPA Top 15%
MBA, Melbourne Business School, Melbourne, Australia
#1 ranked MBA in APAC
GPA Top 10%
Graduated 2012
SKILLS
SKILLS & CORE COMPETENCIES
Artificial Intelligence (AI) & Machine Learning – Fundraising – M&A – P/E Buyouts – P&L Management – Global Leadership – Organizational Development – Brand Management – Growth Marketing – Community Development & Engagement – Event Marketing – Performance Marketing – ABM – Demand Generation – Paid Media – MarTech & Automation – Marketing Operations – Product Marketing – Go-to-Market
DEEP INTERNATIONAL WORK & EDUCATION EXPERIENCE
Global Experience:
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North America, Latin America, Europe, Asia-Pacific (Australia, India, Indonesia). Remote-first operations
Industry Expertise:
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Artificial Intelligence, AI Training, Financial Services, Energy, SaaS, Technology, Telecommunications, Healthcare.
AWARDS & FEEDBACK
AWARDS & SPEAKING
Awards:
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Winner - 2024 Inc. 5000 - #2 fastest growing AI company in the US
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Winner - 2024 Deloitte Fast 500 #61 fastest growing technology company in the US
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Winner - 2022 Gramercy Institute Marketing Strategy ‘Best of Show’
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Winner - Top 50 Marketer in the World: OnCon Icon Awards 2021
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Winner - Spikes / Tangrams Award (2015): ‘Art of Money’: GE Money
Judge and Keynote Speaker:
Keynote
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2025 B2B Marketing Leaders Forum, Singapore
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2025 Pavilion CMO Summit – Atlanta
Judge
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2016 Australian B&T Magazine Awards
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2015 ADMA Advertising Creativity & Effectiveness Awards
Advisory / Membership
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Member: Forbes Communication Council
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Member: AI Circle
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Advisor: Invisible Technologies
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Advisor: Australian Centre for AI in Marketing
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Advisory Board: Harvard Business Review (Content)
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Advisory Board: Adobe Customer Advisory
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Advisory Board: Ensighten Customer Advisory
FEEDBACK
CLIENT FEEDBACK
"...your insights and consolidation of all the pieces into a coherent brand strategy was a thing of beauty."
CMO, Retail Banking
"...I really love this. It feels like the next step in our brand evolution to move from why we do this to using our culture as a differentiator.”
Head of Marketing, Global Executive Recruitment
"...we think the final version took a good concept and really raised it to another level. The Communications Steering and Management Committees were unanimous in their enthusiasm”
Head of Marketing & Communications, Global Insurance
"...this is so thoughtful and deep....really impressed that you've been able to identify and clarify this thing we've been thinking about a lot. This is really important to us. A tour de force of delivery and really inspiring content..."
CEO, Global FinTech
"...there are some really great ideas here. Love the direction you're taking this and really excited by what we can achieve next"
CMO, Global IT Consulting & Services Firm
"...A really great job in bringing this together to ensure it feels like the revolutionary consumer facing brand we want..."
Head of Strategic Initiatives, Global Energy Firm
FORBES:
Why Marketing Must Own The B2B Commercial Operating System
The commercial systems that fueled B2B growth over the past two decades are no longer fit for purpose. While executives continue to invest in AI pilots and sales enablement tools, the underlying go-to-market architecture is increasingly brittle.
PROJECTS / PUBLISHED
LET'S WORK TOGETHER
Melbourne, VIC, AUSTRALIA
Austin, TX, USA
info@hydrablackline.com